Studio Set—Apart

Photography that lasts
CDMX, --:--

Itza Wood — E-commerce 2025

[2025]

Guatemala City
Guatemala

Elevated E-commerce

This series was created for Itza Wood in November 2025, focusing on elevated e-commerce imagery designed for digital platforms. While photographed against a white background, each image was carefully considered beyond a purely functional approach.

Particular attention was given to lighting and shadow, allowing subtle contrasts to shape the objects and highlight form, texture, and material. Rather than flattening the pieces, light was used as an active element—introducing depth and quiet character while maintaining clarity and consistency.

  • Creative Direction
  • Art Direction
  • Pre-Production Planning
  • Photography
  • Styling
  • Post-Production & Retouching

(02)

(03)

(04)

The result is a refined visual language where simplicity serves the product, balancing precision and elegance to present each piece with intention.

(05)

(06)

(07)

(08)

(09)

(10)

(11)

(12)

(13)

(14)

(15)

(16)

Other Projects

View All

View Project

FIBRAS
[2021]

  • Creative Direction
  • Art Direction
  • Pre-Production Planning

Petén
Guatemala

View Project

RB Curated—Hearts of Women
[2025]

  • Creative Direction
  • Art Direction
  • Pre-Production Planning

Chimaltenango
Guatemala

View Project

Iaia Caravan
[2023]

  • Creative Direction
  • Art Direction
  • Pre-Production Planning

New York
United States